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Insights that advance e
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commerce organizations
Discover smart insights and tips you can apply today. From blogs and videos to exclusive whitepapers, everything you need to gain and maintain your edge.
27
March
2025
3 conclusions after more than 4 years of A/B testing at Yellowgrape
25
March
2025
Yellowgrape at the Webwinkel Vakdagen: no stand, but a story and a first!
Rik van den Wijngaard
Co-founder & Chief Innovations
3
March
2025
5 strategies to lower your CPCs in Google Ads by 2025
13
February
2025
Predict, segment, convert: Why Predictive AI in Spotler Activate is a game changer
Rik van den Wijngaard
Co-founder & Chief Innovations
12
December
2024
Yellowgrape Awarded Bloomreach EMEA Agency Newcomer of the Year!
Rik van den Wijngaard
Co-founder & Chief Innovations
20
November
2024
Black Friday: The ultimate balancing act between discount fever and conscious consumption
Rik van den Wijngaard
Co-founder & Chief Innovations
5
November
2024
We are strengthening our position in Western Europe with the acquisition of Fingerspitzengefühl
Rik van den Wijngaard
Co-founder & Chief Innovations
24
October
2024
The future of affiliate marketing after Google's Helpful Content Updates
Tjeerd de Vries
Senior Campaign Manager
1
October
2024
Plan your success with the Yellowgrape 2025 marketing calendar
Berend Jonckers
Client Director Netherlands
1
October
2024
German marketing calendar 2025: No copy of the Netherlands!
Berend Jonckers
Client Director Netherlands
17
September
2024
The effectiveness of affiliate banners: How they contribute to successful campaigns
Jonathan van de Geer
Media Designer
1
August
2024
The power of a multi-image overlay
11
July
2024
Maximum Impact with AI: A Guide for CRO Specialists
1
July
2024
Is your webshop ready for the European Accessibility Act 2025?
12
June
2024
Technical tricks for your inbox: Enrich your email marketing with advanced tips & tricks
Tom Suurling
Senior Campaign Developer
8
May
2024
Yellowgrape present at Emerce E-commerce Live
Rik van den Wijngaard
Co-founder & Chief Innovations
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