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Insights that advance e
‑
commerce organizations
Discover smart insights and tips you can apply today. From blogs and videos to exclusive whitepapers, everything you need to gain and maintain your edge.
13
June
2025
Pretty Orange's growth story in Germany, keynote at Commerce Day & Emerce Live
Rik van den Wijngaard
Co-founder & Chief Innovations
6
May
2025
From feed to conversation: How AI is turning product content into a powerful sales channel
Rik van den Wijngaard
Co-founder & Chief Innovations
8
April
2025
In the race for the win: Yellowgrape nominated for the DDMA Battle of the Agencies
Martijn Versteeg
Senior Customer Journey Consultant
27
March
2025
3 conclusions after more than 4 years of A/B testing at Yellowgrape
Nick Schaperkotter
Head of UX & Experimentation
25
March
2025
Yellowgrape at the Webwinkel Vakdagen: no stand, but a story and a first!
Rik van den Wijngaard
Co-founder & Chief Innovations
3
March
2025
5 strategies to lower your CPCs in Google Ads by 2025
13
February
2025
Predict, segment, convert: Why Predictive AI in Spotler Activate is a game changer
Rik van den Wijngaard
Co-founder & Chief Innovations
12
December
2024
Yellowgrape Awarded Bloomreach EMEA Agency Newcomer of the Year!
Rik van den Wijngaard
Co-founder & Chief Innovations
20
November
2024
Black Friday: The ultimate balancing act between discount fever and conscious consumption
Rik van den Wijngaard
Co-founder & Chief Innovations
5
November
2024
We are strengthening our position in Western Europe with the acquisition of Fingerspitzengefühl
Rik van den Wijngaard
Co-founder & Chief Innovations
24
October
2024
The future of affiliate marketing after Google's Helpful Content Updates
Tjeerd de Vries
Senior Campaign Manager
1
October
2024
Plan your success with the Yellowgrape 2025 marketing calendar
Berend Jonckers
Client Director Netherlands
1
October
2024
German marketing calendar 2025: No copy of the Netherlands!
Berend Jonckers
Client Director Netherlands
17
September
2024
The effectiveness of affiliate banners: How they contribute to successful campaigns
Jonathan van de Geer
Media Designer
1
August
2024
The power of a multi-image overlay
11
July
2024
Maximum Impact with AI: A Guide for CRO Specialists
Josefien van Kaam
Senior CRO Consultant
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